These values have helped Singer Equipment Co. become one of the ten largest distributors of foodservice equipment and supplies in the country. Our dedication to our customers can be seen in our numerous awards for design excellence, customer service and industry leadership.
Founded in 1918 and now in its third generation of family ownership, Singer stands ready to serve you.
United Way Awards
Singer recently received three awards from the United Way of Berks County for its 2014 campaign. For the second time in three years, Singer was awarded Outstanding Employee Campaign for companies with 101-499 employees. This award is presented to organizations that best exemplify the spirit of voluntary giving and that have put forth the best effort in organizing employee campaigns to increase giving. We also earned an honorable mention in the Presidential Recognition Award based on the overall total of our donation. And for the first time ever, we reached the highest level of achievement for our individual giving. The Presidential Award is given to employee groups with a per capita donation of $250 or more. Singer is proud of all its employees and the many ways they give back to the community.
Pictured above: Singer representatives Kathy Sawlsville, Beth Wisner and Pat Woodward accepting the company’s United Way award.
Singer Trade Show
Over 800 customers attended Singer’s 28th annual trade show on Sunday, April 12th and Monday, April 13th. This in-house event draws customers from Pennsylvania, New Jersey, Delaware, Maryland and New York with over 300 manufacturers showing their newest products. Customers were able to talk with factory representatives and see equipment in action via the many live cooking demos. Thanks to all who took time from their busy schedules to attend. Talk to your salesperson for more information on the products you saw.
Singer in New York Show
Singer’s NY division recently exhibited in the International Restaurant and Foodservice Show of New York. Held every year in early March, this show is devoted exclusively to the eastern U.S. foodservice and hospitality market. Our large exhibit showcased the latest equipment, tabletop and buffet/catering products and also featured book signings by well-known New York chefs. Mark your calendar now for next year -- the 2016 show is scheduled for March 6th to 8th.
Singer at NAFEM
Singer / Singer NY sent a large contingent to the recent NAFEM show in Anaheim, CA. 70 representatives met for a pre-show breakfast meeting, then spent three days visiting manufacturer booths, receiving product training and learning about new items and trends. Ask your salesperson about the show’s highlights.
FES Magazine’s 2015 tabletop design competition
Singer Equipment Co. was awarded honorable mention in the on-site foodservice category of FES magazine’s 2015 tabletop design competition. The entry was created by sales representative Jeff Mellinger for Local Table/The Clubhouse at Willow Valley Communities.
The Willow Valley decision makers came to Singer’s 2014 trade show to look at a variety of tabletop items. After much consideration, they chose contemporary pieces to match their décor and menu. The tabletop items, furniture, accessories and artwork all work together to present a sleek, modern, upscale look. The neutral background serves as a perfect backdrop for the eye-catching textures, pops of color and food presentation.
Singer’s new Bellmawr facility is officially open. The ribbon-cutting ceremony was held on Thursday, August 14th at 180 Heller Place in Bellmawr. Participating in the ceremony were, left to right, Fred Singer, Bill Long and Mike Paolini of M&T Bank, and Bellmawr Councilman Josh Tregear. The ribbon was held by Lilly and Isaac Singer, Fred’s children. Also in attendance at the event were Senator Donald Norcross of the NJ State Legislature and James Burleigh, the Bellmawr Fire/Zoning/Code Enforcement Official.
The 78,000-square-foot facility includes a store, state-of-the- art test kitchen and training facility, sales office and warehouse. The new larger facility will help support our continued growth in the greater Philadelphia marketplace as well as the growth of our national chain division.
Reading Hospital is featured on the cover of June’s issue of FE&S Magazine
A recent Singer contract job was featured on the front cover of Foodservice Equipment & Supplies’ June issue. Reading Hospital’s new main kitchen and employee café was named facility design project of the month. The total renovation included a 5880-square-foot kitchen, 1100-square-foot dishroom and 5100-square-foot dining area.
Thanks to all our customers who attended our trade show on April 6th and 7th. We appreciate the time you took from your busy schedules to come to the show. Our largest show yet, this year’s event had 144 booths and over 300 manufacturers on hand. We hope you got some new ideas to help you prepare, present, transport and store your food more efficiently, economically and attractively. Talk to your salesperson for more information on any of the products you saw.
# 1 Tabletop Design
Singer Equipment Co. was awarded first place in the club/resort category of FES magazine’s 2014 tabletop design competition. The winning entry was created by salesperson Rick Snyder and sales associates Karen Shomper and Alison Faust for Philadelphia Country Club. The club wanted to create a formal look for their member VIP dining room which offers a traditional, high-service dining experience.
Singer Named as #2 Growth Company in Greater Reading
Singer Equipment Company has been named the #2 fastest-growing business in the Greater Reading Top 50, as compiled by the Greater Reading Chamber of Commerce and Industry. The rankings are determined by revenue growth over a three-year period, with greater weight on the most recent year. Singer moved up from the number six position in 2012.
Pictured above: Winners of the Greater Reading Top 50 Awards
Pictured above: Fred Singer (second from left) with representatives from the Greater Reading Chamber of Commerce: Scott Gruber (left), Past Chairman of the Board of Directors; Ellen Horan, President and CEO; Bert Kramer (right), Chairman of the Board of Directors
Introductory video and FE&S 'Dealer of the Year' acceptance speech by Fred Singer, president and C.E.O.
Foodservice Equipment & Supplies magazine proudly named Singer Equipment Company its 2013 Dealer of the Year. FE&S presented Singer with this award during its annual Dealer of the Year and Industry Awards Gala, which took place on Sat., May 18 at the Chicago Four Seasons. Check it out below!!
Thanks to all our customers who made time in their busy schedules to attend our 26th annual trade show on Sunday, April 7th and Monday, April 8th. It was our biggest show ever, with over 250 manufacturers on display. We had a great turnout and everyone took advantage of the hundreds of 2-day-only show specials. We’ll post next year’s dates as soon as they’re determined. It’s an event not to be missed!
Happy 95th Birthday, Singer Equipment Company
Check out the article published in the Reading Eagle on 4/8/13. CLICK HERE.
Singer principals and salespeople were among the attendees at Foodservice Equipment & Supplies magazine’s booth celebration at the recent NAFEM show in Orlando, FL. They were celebrating the magazine’s 65th anniversary as well as Singer’s Dealer of the Year award. The celebration will be continued at an awards gala in Chicago in May.
Singer Equipment just completed a turnkey kitchen project for the latest Shake Shack location, just off Rittenhouse Square in Philadelphia. A hot new concept, Shake Shack is a modern-day “roadside” burger stand serving burgers, hot dogs, fries, shakes and frozen custard, along with beer and wine. Starting out as a hot dog cart in Madison Square Park in Manhattan, there are now 15 locations in New York, Connecticut, Florida, Washington, D.C., Pennsylvania, Kuwait and Dubai. Shake Shack is owned and operated by famed restauranteur Danny Meyer’s Union Square Hospitality Group.
The winner of the women’s world pastry competition earns the illustrious title of Pastry Queen. The 2014 competition was held in Rimini, Italy from January 18th to 20th. Representing the United States was Executive Chef Cher Harris from The Hotel Hershey.... (Click to read more)
Philadelphia Success Story
Ricardo Scutt immigrated to Philadelphia from Haiti in 2000. He spoke very little English but got a job as a dishwasher at Saladworks. Within three years, he became general manager and recently won his own store as a result of a hidden-camera reality show competition on the Food Network. Click the link below to read his inspiring story. (Click to read more)
Singer Equipment Co. was awarded first place in the club/resort category of FES magazine’s 2014 tabletop design competition. The winning entry was created by salesperson Rick Snyder and sales associates Karen Shomper and Alison Faust for Philadelphia Country Club. The club wanted to create a formal look for their member VIP dining room which offers a traditional, high-service dining experience. (Click to read more)
A Job Well Done I just wanted to let you know how thrilled I am with the new chef’s line that Kevin Rudnitsky designed and Eagle manufactured. Everything was a breeze..... (Click to read more)
Kudos to Team Snyder My salesperson, Rick Snyder, includes Singer’s mission statement at the bottom of his emails:
"To be the most responsive, knowledgeable and friendly supplier to the food service industry, providing solutions to our customer's challenges."
You all have proven this time and time again in that when the chips are down you all can deliver amazing results..... (Click to read more)
Rave Reviews for Marco Sales representative Marco Sabel has worked with Mount Airy Casino for many years. The casino’s new buyer recently sent the below letter of appreciation which we’re proud to share.... (Click to read more)