Singer is more than our suite of services. We’re a united team with a focus on the long term. The proof is in the loyal and lasting relationships we’ve built with suppliers, colleagues, and customers alike. We look forward to building a partnership with you. Whether forging new relationships or maintaining lasting partnerships, Singer approaches every project with keen attention to detail, creativity, workmanship, and flawless execution.
We offer a full turnkey solution, working with you from inception to completion, developing your concept into an efficient, streamlined operation with the right equipment to produce the desired menu. Until your job site is ready for delivery, we’ll receive, store and stage all foodservice equipment, maximizing delivery and installation efficiencies. We’ll also check for any freight damage and ensure your order is complete.
With a focus on efficiency, flexibility and cost-effectiveness, we collaborate with you to design and develop an operation that empowers your staff and delights your guests. Using cost analysis and alternative identification, we take a proactive approach to maintaining the design integrity to ensure a distinguishable project in the most cost-effective manner.
Singer continues to work with you after the equipment is installed. We check all equipment in the contract package to be sure it’s in working order. We provide service and warranty manuals for each piece. We also offer training on the new equipment to ensure optimum performance and maximize your investment. Should problems arise down the road, we’re available to assist with manufacturer service calls. We stand behind what we sell and provide the highest level of support.
Equipment and tabletop supplied by Singer Equipment Company
Specifying team: Dennis DeCicco, Joseph Steckmeister, Alexander Selig
Teamwork makes the dream work, they say, and so does thoughtful collaboration.
“Is it up to the standards that you would put your name on it? That’s what we expect from our team,” says DeCicco, Project Director.
A name was certainly on the line at Hunter Restaurant in Long Island. Executive Chef and Owner Hunter Wells’ signature is not just on the façade of the building in East Norwich, but on the dinnerware and face masks donned by waitstaff during service. It was equally important that the flow and utility of the Hunter kitchen also had his signature.
For this, Wells and business partner Adam Rand of AGR Hospitality enlisted Next Step Design.
“There are parts of this kitchen that express that this place is the home and job of the owner,” says Wells.
Rand agrees: “You walk into the kitchen and it doesn’t just look like stoves and burners. It feels like a piece of art.”
One such detail is the bright aquamarine tile backsplash behind the line, only visible to guests in the moments when the kitchen door swings open during the flow of service. This was another team decision made possible with the consultation of Bentel & Bentel, the architecture firm that designed Hunter Restaurant.
“It’s becoming a trend in back of house kitchens to give a little bit of a moment,” says Leif Billings, Vice President for the Northeast Division for Next Step Design. “Most kitchens are very industrial and white. If you’re lucky, you might get subway tile. Putting a little color here and there certainly creates a more exciting work environment.”
There’s excitement aplenty with the equipment that Next Step Design specified for this project. A custom Jade cooking suite sits flush against the wall, with the broiler at center, a unique configuration which has proven instrumental in the success of Hunter’s menu, inspired by old world French and Mediterranean cuisine.
“You’ll always feel safe in Hunter’s restaurant,” says Billings. Clean lines and fixtures were a cornerstone of Hunter’s original vision, even before the pandemic hit.
The menu is approachable and inspires guests to treat themselves to dishes sculpted around the Chef’s local purveyors.
“People want the classics. We’re delivering that to them,” says Adam Rand of AGR Hospitality. “We’ve been able to source and work with great vendors paired with great equipment, like our Jade broiler that achieves that great char. I think that’s where Jade was a big plus for us. We felt that was where money should be spent.”
In addition to the equipment, many of Hunter’s kitchen smallwares and entire tabletop specification was supplied by Singer Equipment Company. The custom dinnerware (with Hunter’s signature as the restaurant’s logo) is Stella by Villeroy & Boch, pairing with Sambonet’s Baguette range to provide a polished setting. The robust wines by the glass and cocktail program is complimented by a suite of Steelite stemware.
“Having a company like Singer that’s end-to-end was important especially for our first restaurant. It worked out really well,” says Rand.
Singer is proud to be your local supplier for kitchen equipment and supplies. For more information on starting your restaurant project, visit us online or email us at [email protected].
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"I've always viewed Singer as an extension of my team. Singer is one of the few relationships I have that I know I don’t have to worry about. When you have a vendor like Singer, the project is going to come out a winner when it’s all done."